Too often I see health coaches and wellness coaches struggling and making the same mistakes when growing their wellness coaching business. Maybe you can see yourself in some of the common downfalls solo-preneurs make.
Most importantly, health and wellness coaches don’t realize that they are in essence now entrepreneurs. They are trained on how to help people live healthier lives, but they are not given enough tools to help them go out and build their business.
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There are 3 mistakes you want to avoid…
1) Pushing a large program too early
2) Not having a short term or entry program that you are inviting them to (your call to action)
3) Missing out on the Academy, (I took the liberty of adding that one)!
One of the most common mistakes made is not realizing that potential clients need to get to know, like and trust you before they sign up for a long-term coaching program.
If you were trained to offer a six-month program, you will need to rethink that, it’s not that it can’t be done, but you need to invite people strategically.
Let’s face it – to them, you’re a stranger, unless they are not, that’s another story.
It’s important that you build a bond of trust, but how do you begin to do this?
A great option is to have a short-term, low-cost program in place that draws people in so they can get to know you.
The Wellness Cooking Academy’s strategy is to hold a cooking class that introduces your short-term program. When you tie your program into the cooking class theme you are establishing the relationship and then directing them on how they can take their next step with you.
Each week the Academy introduces a different strategy to build your business, each one builds upon the other.
Maybe you never realized, once you become a health coach you are an entrepreneur, unless of course you work in a doctor’s office or under the direction of someone else.
This course gives you EVERYTHING you need to promote, launch and facilitate a SUCCESSFUL business campaign to get yourself in front of people, expand your reach and gain new clients.
The Academy and their BUSINESS IN A BOX system includes everything you need, so all that’s left to do is what you do best: teach and COACH. It doesn’t get much easier than this.
And because the program also includes a live monthly mastermind you get an opportunity to get connected with an amazing community of health coaches while you are adding more clients – a total win-win.
To help you get started right away, Sherri suggests that you start to map out your system; have a cooking class, demo or talk scheduled and the short-term program you are inviting them to. She goes into this in great detail in the program and even provides you with the material! Sounds like a win-win to me!
Any questions reach out to me. Talk soon!